Introducing the New Faces of BOCA: Keilani Finley

By January 8, 2019#BOCALife

BOCA Communications public relations firm member Keilani

Why did you choose PR as a career?

I chose PR because I think there is something special about PR due to the constant strategic relationships that need to be built both internally and externally. In the past, PR didn’t seem to need to have its own stage separate from advertising or marketing, but today, PR is really key for organizations, which is awesome to me. What I find extremely attractive about PR is it’s so diverse and everything changes so quickly, making no day the same. Such a fast-moving environment is certainly very exciting, and never really leaves you bored.

What drew you to BOCA?

I knew when looking for internships that it would be really important for me to find a place I can grow into and be able to learn because this would be my first real go in tech PR. As a recent graduate, I felt like I would just have to take whatever came my way and not be picky. After researching different agencies in the Bay Area, I quickly realized that company culture would need to be another important factor in my choice. Through reviews I’ve read about BOCA and the time I’ve spent here so far, it’s clear that company culture is great here. BOCA is an enjoyable place to work, learn, and grow.

What is your favorite part of your job?

My favorite part of my internship so far learning something new or better ways to do things every day. Sometimes it can be overwhelming, but ultimately it makes me a more well-rounded PR professional.

What do you like to do for fun?

I consider myself a foodie, so for fun I love trying food from new places, as well as indulging in food from some of my favorite places. I also really love hanging out and lounging with my dog, who I’ve had since elementary school (he’s 15)!

What’s your favorite show?

This is a hard choice, but when it comes to shows I’ll love forever, it has to be “Friends.” It sounds cliche, but I can’t help but watch reruns pretty much always. “That 70’s Show” and “Grey’s Anatomy” are probably the runners up.

If you weren’t in PR, what would you do?

I can’t really imagine not being in PR or communications, but if I had to choose, I’d work for the SF Giants or the Food Network. Seems like two different extremes, but I love sports and I love food, so both seem good to me!

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